AVON Introducing ANEW PLATINUM 60+ NIGHT CREAM Brand NEW! If you think your youth is gone, think again! Introducing the next generation of skin care for women 60 and beyond. A breakthrough so advanced, it reshapes anti-aging science! Platinum recaptures the look of youthful contours. THE BREAKTHROUGH TECHNOLOGY: Avon's first-ever patented Paxillium Technology is formulated to boost the production of paxillin* by 60%.** Drapes skin in a veil of plush softness. For best results, use nightly. 80% of women agree skin around the neck looks dramatically firmer.*** After 2 weeks, neck and jawline look more defined and sculpted; wrinkles appear dramatically reduced. After 4 weeks, the cheek area looks lifted and reshaped; dramatically reduces the appearance of sagging skin. Overtime, dramatically reshapes skin for a more youthful looking profile. 1.7 fl. oz. - 50ml *Paxillin is a key protein that helps to retain the full, expanded shape of youthful skin cells and is found in lesser amounts in aging cells. **Based on invitro testing of Paxillium Technology on 3-D reconstructed skin. ***Among women who expressed an opinion in a consumer perception study. I am a genuine AVON Representative!